I can’t imagine being a consumer walking in ULTA or Sephora or
standing at a make-up counter. It’s overwhelming for me as a Make-Up Artist.
So, how in the world do you make the right decisions regarding
purchasing products? The best approach would be to do a little on-line research
before entering a store or walking up to a counter. With all of the fun colors
and wonderful packaging, it’s very hard to stay focused making it overly easy
to break the bank. Stop…Think…Test…Decide…Purchase. Lastly, check the store’s
return policy because you may get home and decide to return your products.
Happy Shopping!!!
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